Facebook should be a marketer’s dream. Or rather, someone who wants to sell ads on Facebook must have the easiest job in the world.
Here’s what Facebook knows about me: I’m a late-30s married dude living in Stockholm. I’m a graduate of one of Sweden’s engineering universities. I work for an American company. I enjoy photography and am a bit of a gadget nerd.
So why am I getting cheesy ads for dating services and stuff for golfers?
Someone’s just being lazy.
Edit looking at the pic I see that the ads aren’t even written in correct Swedish. “Gör något med det”? “Golfare som vill ha more”? I have graduated high school, you morons.